Area Sales Officer - Gujranwala


Gujranwala, Pakistan

Full time

Mar 8

This job is no longer accepting applications.

Department: Sales AD

Reporting to: Branch Manager

Sales Location: Gujranwala

Required Experience:1-3 years

Required Qualification: BBA/MBA

Marketing Competencies: Team Work, Interpersonal Awareness, Integrity, Accountable for Results, Organizational/Market Awaren

Job Description

Responsibilities (List in order of importance)

1 - Establish annual, quarterly, monthly, or weekly Sales & Collection Plans, priorities and schedule own activities so that the

given targets are implemented & executed on the given timeline

2 - To extend the market reach while keeping the existing network active.

3- To focus on maximum dealer activation even if the given target is met.

4- To ensure proper and prominent display of all products range at dealers outlet and proper distributions and display of POS

material on the dealer network.

5- To conduct Trading Area Analyses and identify weak areas/dealers.

6- To forecast & foresee the Sales Strategies that will help keep the competitive advantage over the competitors in the market.

7- Identity, research, and contact prospective dealers and build positive relationships that will generate future sales and retain


8- Visits existing and new dealers who may be of strategic importance to the company; assess dealer’s needs and suggest

appropriate products and delivery times within limits of authority, and conclude sales orders to meet revenue targets.

9- Develop long-term Sales Plans for Key Customers and accounts and monitor & adapt sales activities to meet these objectives.

10- Refer sales leads, customer feedback, and information on competitor activity to appropriate contacts within the organization

so that they can respond to changing market conditions and customer demands.

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PEL is the pioneer manufacturer of electrical goods in Pakistan.